This week we learnt about trust. We were given a small exercise to try and also had to answer a few questions. The exercise was to learn about deception: look at the image below to see how easy it is to not even trust yourself. Just read out the colours (not the text) aloud. Questions … More Week Ten: Trust
This week we learnt about Channel Conflict, there were a few question brought forward in the theory we were given. As millions of consumers flock online to purchase just about anything and everything — new and used, large and small, cheap and expensive, from near and afar — how will the interaction between buyers and … More Week Nine: Channel Conflict
This week we learnt about Online Auctions, but mostly about the most common one eBay. Q1: eBay is one of the only major Internet “pure plays” to consistently make a profit from its inception. What is eBay’s business model? Why has it been so successful? eBay’s business model is simple and due to its simplicity … More Week 8: Online Auctions
This week we learnt about digital automata and had to answer some questions in regards to this topic. Any businesses have the opportunity to introduce some elements of digital automation. As the podcast on the Digital Enterprise points out, customer service is easy to conceptualise and to introduce at a simple level. A businesses Q&A … More Week 7: Digital Automata
This week we were given a series of questions to answer about the digital market. The first lot of questions are in response to Michael Rappa’s Podcast on the Digital Enterprise http://digitalenterprise.org/podcasts/markets.mp3 Question 1: A) What experiences have you had with online shopping? I have had a moderate amount of experience with online shopping, I will usually … More Week 6: Digital Markets
After a two week break, we are back to university. This week we are learning about business models. There was a lot to take in this week, it was a bit full on with the detail of the information that was featured in our presentation during class. A site that I regularly use is ticketek, … More Week 5: Business Models
This week we learnt about the Digital Design. It’s interesting to see how much thought and study is put into designing websites. We had a look at the article of “45 brilliant design portfolios to inspire you” (Creative Bloq, 2016) http://www.creativebloq.com/portfolios/examples-712368. Our task was to look through the different companies and choose which one stood … More Week Four : Digital Design
This week was all about Privacy, IP, governance and ethics. It was interesting to learn that there is more to this subject than what my general knowledge was about this subject. It’s interesting to see how many different areas and how much detail is involved in the world of privacy, IP, etc. It is fascinating … More Week Three: Privacy, IP, governance and ethics
This week we were given a few tasks to do about “Navigating the Web”. The first task was “One of the biggest challenges for businesses and customers alike is navigating the Internet”. Listen to a podcast on Navigation by Michael Rappa who is the founding Director of the Institute for Advanced Analytics and is a … More Week Two: Navigating the Web
The first week of University is done and dusted. I find this subject very interesting due to the fact that I have worked in a variety of businesses throughout my life and have also developed a personal knowledge of what is required to make a business succeed and what can cause a business to fail. … More Week One: eBusiness
lindsey mersey 